Uber brings innovation to entrepreneurship in Canada

In Canada, like in several places around the world, Uber is raising polemic conversations around its paid collaborative services. Today, it had the brilliant idea of turning attention towards what it does best: innovation.

#UBERpitch your idea!

uber_philly_uberpitch_blog-etemail_header_r2From 11am to 3pm, on April 7, Uber gave Montrealers the opportunity to pitch their ideas to renowned investors during a short drive. Similar operations were held simultaneously in Ottawa, Vancouver, Toronto, Calgary.

“UberPITCH is a collaborative project that facilitates innovation within local startup communities. We are pumped to help connect local entrepreneurs with the resources they need to accelerate the growth of their ventures,” you can read on Uber’s website.

Among the eight investors participating to the initiative, François Lambert, MP of Impulse Capital and Dany Vachon, Founder of Winner4Life both investors in the very popular Radio-Canada’s Dans l’oeil du dragon, or Edouard Gaussen, analyst at White Star and a leading figure of Tinder’s expansion.

A thriving demand from Montreal entrepreneur wannabes

In theory, if you were in downtown Montreal, Plateau Mont-Royal, Mile-End, Old-Montreal and Griffintown, you could enter a specific promotion code when requesting a car and if connected, the car would arrive to your location with one of the investors on the backseat and you would have 15 minutes to give the best pitch of your life to your investor. All this was obviously free and you are driven back to the pickup location. In practice, Uber received more than 3,000 requests in 30 minutes.

Demand was exploding and it was hard for thriving entrepreneurs to get a vehicle available. Some of them did not get the chance to present their exciting project, like John Robin, serial entrepreneur, who has already launched a few innovative projects including Rentork, a mobile app to rent your profile and get paid for all your visits and actions on the web.

A few lucky ones got the opportunity to get top advice from angel investors: Frederic Moreau was one of them. He already has a very specific idea to address the problem nomadic workspace – GAB. This virtual franchise would be offered to Montreal coffee shop owners to bring co-working space to nomadic workers, charging by the hour/minute, using a mobile app.

Grabing an UberPitch was quite challenging due to a huge demand in Montreal. Got the opportunity to pitch my idea to Francois Lambert. He told me it was a fantastic one, he could see the need and the value. Then he gave me a few specific advice as how, as an investor, he would tweak part of the business plan.”

 

Author: khatidja.kassam

Founder of Innovation Montreal, MBA Graduate, interested in innovation, entrepreneurship, impact investment in Montreal and elsewhere!

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