7 findings from the 7th edition of C2 Montreal

What an exciting, exhausting, thrilling and inspiring 3 days… We did not know where to start, with all these conferences, workshops, networking opportunities, experiences. We tried to experience it at 200%. Here are our highlights from the most popular, selective and inspiring event that happens in Montreal.

1- To grow, you need to open your mind

IMG-1205.JPGThe closing ceremony of C2 Montreal was long awaited by all. For this final act, world-famous rapper and weed entrepreneur, Snoop Dog came to talk about the blooming cannabis industry in Canada. As C2 aims at helping “established and aspiring leaders unlock their creativity in order tobetter face disruption and change”, mentioning cannabis growth opportunities was daring but undeniably adapted!

2- Empathy will save us all

DSC_0282.JPGScientist turned robot maker, Christine Sunu showed us that robots could have a heart. Yes, they can make us feel real emotions, especially Mostly, her fluffy creation that makes sounds and purr like a cat. For mentally and socially challenged people, these robots can trigger emotions, feelings and empathy that even humans would not be able to express.

3- Design your solutions 

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Ideate for Impact was the place to be if you wanted to create something tangible out of your 3 days. This series of workshops allowed participants to design a real solution to make an impact on the ground. During the “Healthy Cities” lab, we learned how to articulate a design challenge, frame prototyping ideas, and implement them. This was a unique opportunity to help real people (Mark Brand and his team) on their mission to bring the homeless community upward in Vancouver through Save on meats. 

4- Create with others

If you really want to bring something new to the world, you need to do it with others. Indeed, many inspirational speakers presented projects that were innovating because they were launched by a transversal and diverse team. Creativity came from the collision of their skills and personalities. Stéphane Garti is an artist and engineer that applies the tools of prototyping to dance and fashion projects. He founded Wearkit, a community of makers, coders, artists and designers contributing to open design.

5- Learn technology… or disappear

Stephanie.pngAgain, this was on the mouth of several influencers such as Stephanie Carullo, COO of Box and expert in scaling tech companies: if you want to change the culture in your company, you have to excel in technology because digital tools will allow you to work towards customer centricity, diversity and… privacy!

6- Protect your data

chelseaTalking about privacy… Regulations are starting to emerge, such as the General Data Protection Regulation (GDPR) that went into effect on 25 May in the European Union. But beyond regulations, there is an ethical and democratic aspect to that issue. We had the privilege of listening to transparency activist Chelsea Manning talk about how marketing has turned into a massive surveillance system where it is more than ever urgent to protect our data.

7- A penny for your thought?

reveri lab.jpgHave you heard of computer-brain interfaces? There are machines that allow researchers to read your minds or should we say, to “hack your brain”. At the “Reveries” lab, we got a glimpse of what happens in our minds through the use of neuro-technology. A unique visualisation of our thought patterns was offered to us after a set of electrodes was attached to our head. If today, these offer mysterious brain signals, tomorrow, tech giants like Facebook are working towards creating new devices around these computer-brain interfaces… for better or for worse!

 

Our digital paradoxes revealed at C2 Montreal

The second day at C2 Montreal was long awaited as Chelsea Manning, world famous transparency activist was here to talk about her battle for a new democracy. But in some parts of the world, technology can be a new way of creating sustainable growth. Here is a glimpse at our lessons learnt for the day.

Data transparency in danger

Celebrating her first year out of prison last week, Chelsea Manning was on the big stage this morning to raise awareness on the risks of digital data collection and mass-surveillance from the government.

“Ten years ago, I was working on machine learning technology to find out how to better target people. Today, this has turned into aggressive surveillance. We have moved from a customer-centric marketing to a marketing for death.”

Indeed, it is more than ever urgent to create rules and work towards a greater transparency. Manning, who is a fierce whistle-blower and former US soldier got incarcerated for revealing classified documents. Today, she urges  coders and software developers to assume their ethical responsibility to create more transparent tools.

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If we already have encrypted text messaging or softwares like Securedrop that enables the anonymous source to upload information for journalists, the battle is only starting.

Building and scaling technology in Africa

If citizens are fighting for their privacy in our part of the world, others are embracing new technologies and creating new digital products that are both transparent and growth oriented.

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Tunde Kehinde is a serial entrepreneur from Nigeria who disrupted the way Africans live and consume thanks to tech tools. He was one of the co-founders of Jumia, the “Amazon of Africa”. Despite the infrastructure challenge – Lagos was for decades among the top 15 worse cities in the world for traffic congestion (according to TomTom Index) – Tunde decided to listen to customers demand and innovate their lives.

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(c) Innovation Is Everywhere

To solve the traffic issue, he founded his own e-commerce delivery company, Africa Courrier Express (ACE). Today, his newest company, Lidya, provides African SMEs with access to credit and financing, even when they do not have a bank account.

“Africa is the next go-to market for mobile developers and a trade partner for the future for international companies.”

What we learned from this second day at C2 is that, as the theme of this year’s edition suggests, technology is definitely where the world’s privacy threats and economic growth collide.